INDEPENDENT THINKING. CONNECTED PERFORMANCE.
We help ambitious ecommerce brands get noticed, win customers and keep growing. Paid social, search, display and Amazon advertising, brought together with sharper strategy and purposeful creative testing.
Paid social / Search / Display / Amazon
THE RIGHT MIX FOR YOUR BRAND
Paid social, search, video, display and retail media. Choose a channel to explore how it can support your growth.
Facebook and Instagram campaigns, with audience testing, creative iteration and remarketing.
Video-led discovery, native creative testing and campaign optimisation around your goals.
Visual discovery and product inspiration that connect browsing with purchase intent.
Mobile-first storytelling and audience engagement through visual ad formats.
Professional audience targeting for business decision-makers and lead generation.
Video campaigns that introduce your brand, explain your products and build consideration.
Community-led audience planning and messages tailored to relevant interests.
Campaigns around relevant conversations, interests and audience engagement.
Search and Shopping campaigns built around intent, product relevance and conversion.
Search advertising that extends your reach to additional high-intent audiences.
Product discovery and sponsored advertising informed by marketplace performance.
Visual reach and remarketing across websites and apps, with placement and frequency planning.
OUR EXPERTISE
Paid media is more than buying clicks. Connect audience insight, creative, media buying and measurement to reach the right people and make every budget decision count.
Reach new customers and reconnect with people who already know your brand through campaigns across Meta, TikTok, Pinterest, Snapchat, LinkedIn, Reddit and X, with the channel mix shaped around your audience.
Show up when customers are looking. Build campaigns around relevant searches, your product range and meaningful conversions.
Help shoppers discover your products and make advertising decisions with your wider Amazon business in mind.
Build awareness and bring interested visitors back through visual advertising across relevant websites and apps.
Measurement, audience building and pixel setup give campaigns a stronger foundation. Creative testing and clear reporting help turn each result into an informed next move.
PAID MEDIA IN PRACTICE
Illustrative campaign scenarios showing how we approach growth. These are examples, not client case studies or reported results.
A skincare brand needs to introduce its range to new customers.
Test product benefits and creator-led messages, then reconnect with engaged visitors.
Creative testing · New customers
A homeware store wants to reach shoppers comparing products.
Pair relevant Shopping campaigns with visual remarketing and controlled frequency.
Purchase intent · Remarketing
A wellness range needs clearer visibility in a busy marketplace.
Review search terms and product-level performance, aligning spend with stock and promotions.
Product discovery · Budget efficiency
BUILD THE BRAND. DRIVE THE BUSINESS.
Your next customer might be discovering you for the first time or already comparing products. Give each one a reason to take the next step.
Reach relevant people with creative that communicates your product, your difference and why it matters.
Test product benefits, offers and messaging. Reconnect with interested shoppers through focused retargeting.
Capture intent through search and Amazon, then review performance against your acquisition goals and margins.
HOW WE WORK
A focused plan. Consistent testing. Decisions you can understand.
Understand your products, customers, margins and current advertising. Identify where the account can work harder.
Set the direction, get measurement in place and launch focused tests across audiences, messaging and creative.
Review performance, explain what changed and prioritise the next action. Put more behind what earns its place.
SECTOR THINKING. CONNECTED PAID MEDIA.
Great media starts with understanding the market. We bring audience insight, commercial thinking and channel strategy together around how your customers discover, compare and buy.
ECOMMERCE & RETAIL
Product discovery, acquisition and remarketing, connected around your range, margins and repeat-purchase potential.
BEAUTY & PERSONAL CARE
Benefit-led creative, product education and audience testing that help shoppers understand why your range belongs in their routine.
HEALTH & WELLBEING
Clear messaging and thoughtful audience planning, with a focus on product understanding, trust and the path to purchase.
FASHION & ACCESSORIES
Campaign planning around collections, seasonal demand and product availability, supported by fresh creative and relevant Shopping activity.
HOME & INTERIORS
Support longer consideration journeys with visual discovery, product-led search and remarketing that brings interested shoppers back.
FOOD & DRINK
Bring product stories, launch moments and promotions together across paid social, display and marketplace advertising.
LIFESTYLE & LEISURE
Reach audiences around their interests, translate attention into action and tailor the media plan to the way they discover and decide.
SERVICES & LEAD GENERATION
Align search, landing-page messaging and remarketing around qualified enquiries, with measurement that looks beyond the initial click.
From product launches to lead generation, the plan should reflect your sales cycle, customer motivations and business goals. We bring the channels together around that brief.
WHY STRIDE
Built around your next stage.
Every brand starts from a different place. We bring strategy, campaign management and measurement together around your goals, budget and customers.
Paid social, search, display and Amazon should support each other. We identify where each channel can contribute and prioritise the opportunities that fit your business.
Audience, creative and messaging tests start with a clear question. Each result helps shape what to refine, pause or develop next.
Understand where your budget is going, what the results mean and what happens next, with practical reporting and direct communication.
WORK WITH US
You sell products online and want advertising that reflects what makes your business worth choosing.
Acquiring customers matters. So do your margins, stock and ability to deliver as demand grows.
You want support with strategy, campaign management and a clear view of what your paid media is doing.
Whether starting small or refining an established account, you want a practical plan and consistent action.
A FEW GOOD QUESTIONS
Ecommerce and consumer brands looking for practical help with paid advertising, from smaller brands preparing their first campaigns to businesses reviewing an existing account.
Yes. Start with the channel that fits your goals, budget and readiness. The initial conversation will help establish where to focus.
We can begin by reviewing your account, measurement and recent performance to identify opportunities and agree on the next steps.
Scope and fees are agreed around the channels, work and support you need. Get in touch with a little about your brand so we can discuss a suitable approach.
YOUR NEXT MOVE STARTS HERE
Start with a conversation about your brand, your paid media and where you want to go.
STRIDE MEDIA
15 minutes · Online meeting
Appointment availability will appear here when booking opens.